Selected work
FMC BACKBAR DISPLAY FOR BAT
- Client
- BAT CANADA
- Year
- 2020
- Categories
- DISPLAY + MERCHANDISING, RETAIL ENVIRONMENTS, COMMERCIAL ARTWORK
The problem
BAT Canada needed a compact FMC branded display for backbar placement in bars and clubs across Canada.
What Raemer Studio did
Raemer conceptualized and oversaw production of a unit that organizes product clearly at a glance, aligns with the brand's visual language, and is straightforward for staff to restock. Scale and structure were tuned to integrate with a wide range of existing bar fixtures.
What that made possible
Maximum impact within minimal footprints. A compact display balancing brand visibility with operational ease, proving the studio's ability to design fixtures that work for both customers and venue staff in constrained environments.