Selected work
PALAZZO AT CESEARS PALACE FOR KERING
- Client
- KERING
- Year
- 2022
- Categories
- RETAIL ENVIRONMENTS, BRAND + RETAIL STRATEGY, DISPLAY + MERCHANDISING, GRAPHIC DESIGN
Collaborators: KERING
The problem
Kering needed senior creative leadership for the design and execution of a retail and experiential space at Caesars Palace.
What Raemer Studio did
Raemer led the comprehensive spatial strategy, customer journey mapping, and material expression to create a flagship environment reflecting the Kering brand's luxury positioning. The result is a sophisticated destination that seamlessly integrates retail, hospitality, and brand storytelling.
What that made possible
Luxury retail, hospitality, and brand narrative in one environment. A space that feels both exclusive and welcoming, proving the studio's ability to make every material choice and spatial decision reinforce brand positioning without overt signaling.